Google's parent company is reportedly exploring applying emerging tech to its main products and services. Alphabet, the parent company of Google, is reportedly researching to apply emerging technology to its major products and services.
Google begins to research blockchain and how blockchain will help Web 3.0 technology.
According to the statement from the CEO of Alphabet, Sunder Pichai — Google's parent company — is researching blending blockchain technologies into its products and services.
When asked how Google considers Web3, Pichai said many "areas of interest" for Alphabet, implying augmented reality and analyzing the blockchain technology to power computing and service layers like YouTube and Google Maps.
He said: "If there is innovation, I find it exciting, and I think it is something we want to support the best we can [...] The web has always evolved, and it's going to continue to develop, and like Google, we have helped tremendously from open-source technologies, so we do plan to contribute there."
Pichai also noted that Google's cloud team, a new company area that contends with Amazon Web Services and Microsoft, is examining how to satisfy customer needs via blockchain-based platforms.
Related: Google Cloud ramps up blockchain efforts by launching digital assets team
Notably, these are merely Alphabet's initial views regarding the new decentralized web. Other corps, including central Silicon Valley IT titans, are far more aggressive in embracing Web3 than Google.
Block, Twitter, Microsoft, and Meta have revealed their plans for Web3 and services that use cryptocurrencies. As said on Cointelegraph, Polygon teamed up with Reddit co-founder to establish a $200 million Web3 gaming project. Google, however, has stayed on the sidelines.
Pichai would not address Google's cryptocurrencies efforts during the call. Twitter has projects to incorporate digital currencies creator tipping service. Meta had parallel expectations for the Diem stablecoin project.
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